Groupe Gassmann
THE ART OF COMMUNICATION
Details
W. Gassmann AG is the traditional bilingual media house in Biel with a history of over 160 years. The respected printing house and the various media titles were successfully united under the new brand "Groupe Gassmann".
The realisation
The various business areas of W. Gassmann AG were analysed together with the management. Together, they developed a strategy to lead the company into the future in a strengthened position. With the new name, Groupe Gassmann also received a new logo and a new, fresh overall appearance.
Our job
Contents of the campaign: Strategy and conception of a new overall visual appearance and a high-quality company magazine.
