The lakelive Festival was held for the first time in 2018 and is the new summer festival directly on the shores of Lake Biel. It combines culture, sport and music in a unique setting. National and international stars are presented on large stages, local artists, regional food and a wide range of summer sports.
The lakelive Festival was held for the first time in 2018 and is the new summer festival directly on the shores of Lake Biel. It combines culture, sport and music in a unique setting. National and international stars are presented on large stages, local artists, regional food and a wide range of summer sports.
The lakelive festival does not appeal to a clearly definable target group, but to all generations and cultures. With the artist Martina Paukova from London, we created a design that meets this challenge and at the same time spreads a positive summer mood. The overall communication was very well received, as was the on-site implementation.
Contents of the campaign: logo and overall visual appearance, branding of the festival site, posters, flyers, media and print data, festival magazine and various online formats.